Friday, 19 November 2010
Sunday, 14 November 2010
Why I chose to do 'Public Relations'...
I love people. That may seem like a strange statement to make, but I have honestly always had a passion for people. This passion is important in public relations as the people make up the publics or masses you as a PR practitioner are trying to get your message across to, so the better you understand people (and therefore publics) the better they will understand you and your message.
Having worked in a family run salon for the majority of my teen years has really moulded me into a people person. So I thought why not turn my passion into a career (hopefully, if all goes well). Working in the salon has also enabled me to become a very creative person. Having the ability to create is very important in public relations because as a pr practitioner your client will expect you to create a campaign to make their idea or product come alive and in turn you give your client confidence if its successful and also build your portfolio as well as reputation. Success in public relations depends a lot on the relationships you are able to make and maintain. I've always enjoyed meeting new people and feel that everyone has something good to offer.
Looking back, I think my upbringing has a lot to do with why I want to do public relations. My mum didn't have much growing up and she has definitely made something from virtually nothing. Determination is a characteristic of my personality that has been hard wired into me by my mum. I know that being a public relations practitioner will be difficult in the beginning; especially in these difficult economic times, but I still want to do it. I enjoy a challenge you could say. Therefore I took it upon myself to research into this course when I was in sixth form and found that Leeds Metropolitan University did a public relations course and the universities departments were some of the most well established and supported in the country. When applying for university Leeds Met was my first choice. It was perfect for me as I'd visited the city of Leeds before and really liked its atmosphere.
I'm really looking forward to a career in this ever changing media environment. As a user of social networking sites myself I'm becoming more and more interested in how campaigns are being targeted at users of new and personally owned media (ie. twitter). I think its so interesting the way the media and the way in which we use it has developed so quickly and can't wait to get involved with spurring these developments further. Public relations to me is an exciting and ever changing career in which anything can be created.
I've recently been told by a respected public relations practitioner that we are "constantly inventing the media"... So I'm really looking forward to inventing the media.
Having worked in a family run salon for the majority of my teen years has really moulded me into a people person. So I thought why not turn my passion into a career (hopefully, if all goes well). Working in the salon has also enabled me to become a very creative person. Having the ability to create is very important in public relations because as a pr practitioner your client will expect you to create a campaign to make their idea or product come alive and in turn you give your client confidence if its successful and also build your portfolio as well as reputation. Success in public relations depends a lot on the relationships you are able to make and maintain. I've always enjoyed meeting new people and feel that everyone has something good to offer.
Looking back, I think my upbringing has a lot to do with why I want to do public relations. My mum didn't have much growing up and she has definitely made something from virtually nothing. Determination is a characteristic of my personality that has been hard wired into me by my mum. I know that being a public relations practitioner will be difficult in the beginning; especially in these difficult economic times, but I still want to do it. I enjoy a challenge you could say. Therefore I took it upon myself to research into this course when I was in sixth form and found that Leeds Metropolitan University did a public relations course and the universities departments were some of the most well established and supported in the country. When applying for university Leeds Met was my first choice. It was perfect for me as I'd visited the city of Leeds before and really liked its atmosphere.
I'm really looking forward to a career in this ever changing media environment. As a user of social networking sites myself I'm becoming more and more interested in how campaigns are being targeted at users of new and personally owned media (ie. twitter). I think its so interesting the way the media and the way in which we use it has developed so quickly and can't wait to get involved with spurring these developments further. Public relations to me is an exciting and ever changing career in which anything can be created.
I've recently been told by a respected public relations practitioner that we are "constantly inventing the media"... So I'm really looking forward to inventing the media.
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